Web Commercial Voiceovers.

 From upbeat and friendly to gritty and dramatic, the right voiceover can bring your brand’s story to life, making it memorable and impactful.

I love doing Web Commercial Voiceovers.

They have such a range of styles, from upbeat and friendly to gritty and dramatic and nearly all of my award nominations have come from these types of Voiceovers.

A good Web Commercial Voiceover is really beneficial for a brand’s promo video because it can help take your potential customer on a journey.

It brings the script to life, making the content more engaging and relatable.

It also helps to simplify complex information, making it easier for the audience to understand and retain.

The beauty in being able to deliver a voiceover in a way that is reflective of your company’s style is a really powerful and unforgettable message in your marketing strategy. A well-executed voiceover not only enhances the appeal of your video but also ensures your brand resonates with viewers, leaving a lasting impression.

Featured Web Commercial Voiceover Projects

Take a look at small selection of Web Commercials i’ve voiced.  From the warm and sincere tone in the ads for Amex, the heartfelt true story told in the Caritas advert, to the more upbeat style in Blue Group, there’s a range available to suit different styles of adverts.  Click through the audio player to hear even more!

Amex

This ad for Amex is 1 of 2 social media adverts they did to advertise their Additional Card Holder benefits.  Both convey a warm reassuruing feel to them and the voiceover needed to match. You can view the other advert here.

Caritas Salford

In a shift to traditional promo voiceover, this powerful animation for Caritas and there ‘Bee There’ campaign had me play the main character who recounted his time being homeless. Its incredible well put together and personally one of my favourite performances. I was proud to be nominated for an award in 2023 for Best Male Voiceover for this piece,

Craft Union Christmas 2024

This christmas ad for Craft Union pubs celebrates the community spirit their pubs bring, along with the charitable contributions they make for their communities For this, they wanted a tone that was Warm, Sincere and friendly to reflective the festive nature and positive message

Lunio

This video for the marketing brand Lunio was designed to be relatable, natural and informative To keep within that theme, I went with a more authentic style of voiceover, staying away from a traditional ‘delivery’ and something alot more conversational
Blue Light Card
This promo for Blue Light Card was to introduce the discount perks afforded to Emergency workers and others eligible The tone required for this was designed to feel relaxed, inviting and friendly to fit with the overall theme of the video
Royal School of Music

This promo for the Royal School of Music and Classroom 200 is to encourage music learning

The brief here was to really delve into a really warm, passionate feel to reflect how powerful music can be and the emotions it can invoke

Quick Typical Questions about Web Commercial Voiceovers

 If you have any other queries, feel free to reach out—I’m always happy to help!

Whats the typical cost for a web commercial voiceover?

Much like regular commercials, the usage fee is the key factor here, and as there are so many variables to how you broadcast, there’s no one size fits all.  However, the industry rate card can be found here.  The fee isn’t too dissimilar to a corporate or explainer video but with the necessary usage added on

On the assumption I can do it straight away and you don’t want to join on a live session, I can usually have it back within an hour or 2.

Yes of course and I encourage them for more emotive led ads to make sure the tone is as you need it to be. I just ask for about 24 hours notice so I can make sure i’m available and once weve got a time slotted in, there’s no additional charge for sessions.

What types of work do you specialise in?

I specialise in a variety of voiceover projects. These include

 

My work largely leans on human performances, in that, I try to convey emotive work, whether that be happy, sad, dramatic or neutral.  I don’t work in roles that require Cartoon voices or accents, but I can absolutely point you to some recommended voices that specialise in these areas.

Get in Touch
I’m always available to discuss your project and answer any questions you may have. You can reach me through the following:
web commercial voiceovers michael ashtiany
With a voice that is warm, trustworthy, conversational, friendly, corporate, upbeat, casual, and engaging, I bring your scripts to life with versatility and authenticity.